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How does consumer awareness of the benefits of hemp influence the acceptance of CBD?

How does consumer awareness of the benefits of hemp influence the acceptance of CBD? Consumer awareness of the benefits of hemp significantly influences the acceptance of CBD by fostering positive perceptions of its uses and potential health benefits. As consumers become more educated about hemp's versatility, they may be more inclined to view CBD products favorably. The growing trend toward natural and plant-based ingredients also contributes to increased acceptance of hemp-derived products. Additionally, positive media coverage and personal testimonials can further enhance consumer interest in CBD. Ultimately, greater awareness of hemp benefits can lead to broader market acceptance and demand for CBD-infused products (Benson et al., 2021).
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