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Hvad er konsekvenserne af legalisering af cannabis på kosmetikindustrien?

Hvad er konsekvenserne af legalisering af cannabis på kosmetikindustrien? Cannabis legalisering åbner nye muligheder for kosmetiske mærker ved at normalisere CBD, THC og andre cannabinoider, udvide forbrugernes efterspørgsel og reducere stigma. Dette giver mærker mulighed for frit at udforske cannabis-afledte formuleringer, hvilket tilføjer værdi til wellness og naturlige hudplejemarkeder. Legalisering øger også troværdigheden af ​​cannabinoid-baserede kosmetik, efterhånden som mere forskning bliver tilgængelig. Brands får mere frihed til at markedsføre fordele og differentiere produkter i det konkurrenceprægede skønhedslandskab (Jhawar et al., 2020). Overordnet set fremmer legalisering innovation og vækst inden for cannabinoid-infunderede skønhedsprodukter.
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